Unburdened by economic uncertainties and trade concerns, Intertextile Shanghai Apparel Fabrics – Spring Edition supported the global textile industry by welcoming a record-breaking 94,661 visitors from over 110 countries and regions in 2019. The fair presented itself as an exceptional spring / summer apparel sourcing platform for buyers from China and worldwide with 3,273 exhibitors from 23 countries and regions. While the Chinese exhibitors showed off the country’s strong capability in apparel exports as an international manufacturing hub, a 12% increase in overseas exhibitors also illustrated the attractiveness of China’s large domestic purchasing power.
The steady growth of visitor numbers, especially international visitors, provided a greater chance for suppliers to meet more potential buyers, such as garment manufacturers, designers and retailers from Korea, Japan, India, the US, Russia, Italy and Spain. On top of understanding more about the Chinese market, around 90% of overseas exhibitors were also satisfied with promoting their new, high quality products and increasing their brand exposure at Intertextile.
Product zones and fringe programme events maximise brand exposure and sourcing efficiency
Occupying seven halls at the NECC, Intertextile Shanghai Apparel Fabrics – Spring Edition 2020 will showcase the industry’s latest domestic and international trends at specialised product zones and pavilions. This is complemented by the Intertextile Directions Trend Forum and the Fabrics China Trend Forums, focusing on international and domestic forecasts respectively, and a series of seminars and panel discussions presented by industry experts from China and overseas. These fringe programme events will help exhibitors promote their brand and direct potential clients to their booths as well, while the highly appreciated business matching programme will facilitate the sourcing progress with more convenience and better suit buyers’ needs.
- Country & region pavilions / zones: France, Germany, Hong Kong, Italy (Milano Unica), Japan, Korea, Pakistan, Taiwan and more
- Group pavilions: Korea Textile Centre and Birla
- Accessories Vision: a comprehensive range of garment and fashion accessories
- All About Sustainability: products, services and solutions that meet global demand for sustainability
- Beyond Denim: denim solutions with cutting-edge technologies for a wide range of products from fabrics to accessories
- Digital Printing Zone: fabric printing technology that covers machinery, inks and transfer paper to chemical auxiliaries and apparel fabrics
- Functional Lab: innovative fabrics for athleisure, sportswear, protective apparel and more
- Premium Wool Zone: high-end wool and luxury wool cashmere fabrics from France, Italy, the UK and more for menswear, womenswear and suiting
- SalonEurope: the best of European brands that will satisfy the Asian market
- Verve for Design: inspirational and original textile pattern designs by designers and studios from Australia, Denmark, France, Italy, Japan, Korea, Turkey, the UK, the USA and more
Comprehensive platform connecting exhibitors and buyers
Participants of Intertextile Apparel may benefit from the four concurrent fairs: the Spring Edition of Intertextile Shanghai Home Textiles, Yarn Expo Spring, CHIC and PH Value. These fairs combined create a textile platform of unrivalled scale and variety to offer new opportunities and business connections to exhibitors and buyers at one convenient location.
An exhibitor at Beyond Denim last spring, Mr Muhammad Tariq Alavi, Senior Manager for Marketing and Business Development of Soorty Enterprises from Pakistan, said: “We also have buyers from our company sourcing at Yarn Expo, so the whole platform with the concurrent fairs is very effective. The Chinese denim market is getting stronger, and it’s huge, so there’s a lot of potential. Intertextile is one of the best shows in the industry for learning about the market.”
Intertextile Shanghai Apparel Fabrics – Spring Edition 2020 is co-organised by Messe Frankfurt (HK) Ltd; the Sub-Council of Textile Industry, CCPIT; and the China Textile Information Centre. For more details on this fair, please visit: www.intertextileapparel.com. To find out more about all Messe Frankfurt textile fairs worldwide, please visit: www.texpertise-network.com.
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Notes to editors:
Further press information & picture material
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Information from the international textiles sector and Messe Frankfurt’s textiles fairs worldwide can be found at: www.texpertise-network.com.
Background information on Messe Frankfurt
Messe Frankfurt is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With more than 2,600* employees at 30 locations, the company generates annual sales of around €733* million. We have close ties with our industry sectors and serve our customers’ business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One of the Group’s key USPs is its closely knit global sales network, which extends throughout the world. Our comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. Headquartered in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent). For more information, please visit our website at: www.messefrankfurt.com
* preliminary figures 2019
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